Holiday Card
ART DIRECTION
Commissioned by Clark University to design a print and digital holiday card to be sent to the entire student body, faculty, and community. As a solely student-run effort, I single-handedly led the project from conceptualizing the art direction to managing the photographers, illustrators, and models.
Combining high-def photos with rough, hand-drawn illustrations and simple animations made it possible to showcase iconic parts of campus while adding a fun, light-hearted element that fit the festive holiday spirit. An additional challenge we worked through was having to create convincing winter scenarios in the middle of fall (if you look closely, you can still see the leaves on the ground!)
Celebrate the
season that "draws"
us together.
